Creating a website that actively contributes to your business success is more than just a good practice; it’s essential. For budding entrepreneurs, understanding how to make a website sell for you is integral to the success of their online venture. Consequently, this comprehensive guide will explore practical steps to turn your website into an effective […]
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Just like the chicken or the egg conundrum, well almost like that, what should come first – search engine optimization (SEO) or website design? Well, if you ask us, both website design and SEO should be integrated flawlessly in your workflow, instead of adding one or the other later. And this is where most businesses
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Design isn’t pretty, it’s strategy. Designing a successful websites requires a well-thought-out plan. And that is why there are several stages to our website design process. Although the exact sequence varies slightly from project to project, the basics remain the same. We are detectives, scientists and the archer in your site design process. Stage 1:
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Logos surround us. Television viewers often see the channel logo watermarked in the corner of the screen. Logos decorate our food packaging, clothing, and even are on our highway signs. What hungry traveller hasn’t spotted the familiar Tim Hortons logo or the golden arches of *McDonald’s and salivated automatically? The pictogram type of logos, such
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We all know the phrase, “time flies”. If you’ve lived enough you know this to be true whether or not you’re having fun. And in terms of the world wide web, time flies at warp speed, in the blink of an eye. Today’s websites and everything connected to the internet, is dynamic and should be
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Before reading Part 2 make sure you read the other great designers on this list in 13 African American Graphic Designers You Should Know, Part 1 7. EMMETT MCBAIN (1935 – 2012) Emmett McBain, born in Chicago in 1935, is perhaps lesser known than some of the other designers profiled here, McBain made major contributions to the
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Back in the day, diversity in the field of graphic design was far from visible. While studying in the early 90’s we learnt of famous designers like Saul Bass, Milton Glaser, Paul Rand and more. Although these designers changed the way graphic design is seen, we did not see graphic designers from the African diaspora
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Among the many factors, you have to decide on when entering the ever-evolving world of startups is a company name. As a graphic designer, I constantly see clients who have picked long, ambiguous, or complicated company names which make branding design and logo design challenging for me and hard to interpret for their customers. Read
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Many have speculated as to what Google intends to do with mobile search. Is mobile actually a ranking factor and if so, how important is it? If mobile isn’t yet a ranking factor, will this change soon? A recent announcement by the search giant on Webmaster Central has answered all of these questions. What Google
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Avoid mobile customer loss, invest in a responsive website. Smartphones and tablets continue to gain in popularity, and with mobile technology on the rise comes more Internet searches, website visits, social media activity, online purchases and computer apps. For companies who take full advantage of their tech savvy customers across the board, congratulations. But for
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